Why is Aldi Cheaper than Other Large Grocery Stores?

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Aldi is cheaper than other grocery stores primarily due to using private label (but high quality) food, their small staffing footprint, and their ruthless focus on efficiency.

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Most Items are Private Label

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The genius behind the Aldi model is that they can still get people into their stores, based mainly on their reputation of quality food at low prices.

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2

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[{"selector":"#anim-c859c45e-04d5-4e07-8fa2-b4bcf900bb2f","keyframes":{"opacity":[0,1]},"delay":200,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a0786887-f079-445f-8205-9b57b1619be9","keyframes":{"transform":["translate3d(0px, -99.64486%, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b75f76a8-22d3-4bc3-b338-cb9bbf6cbf82","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c317a314-a304-43eb-a116-b8f1f0192959","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1200,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Cashiers would sometimes go from minimum wage to $15 an hour, and assistant managers would increase their hourly pay by $5 an hour. That can be life-changing money to some people. Learn more

[{"selector":"#anim-89a765a1-3e26-4925-a25c-29a1a38098cf","keyframes":{"opacity":[0,1]},"delay":200,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b7de1027-bcd7-496e-a696-9c706210bdf5","keyframes":{"transform":["translate3d(0px, -99.64486%, 0)","translate3d(0px, 0px, 0)"]},"delay":200,"duration":1000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-85a1004d-5ec2-4e1a-b957-01d7005c50dd","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-76614492-679e-4b37-985b-83f8d54e06d2","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":1200,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] At the same time, a higher salary comes with higher expectations. Aldi workers earn every penny of their extra hourly wage. As a result, you’ll rarely walk into an Aldi store and see an employee sitting idol. Learn more

Incredible Efficiency

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Two examples of Aldi’s famous efficiencies include their no-bag policy and method for carts. If you visit an Aldi, bags do not come free.

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Swipe Up To Learn More

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