Wholesaling is a nickname used to describe a type of real estate investing or transaction where the investor buys and sells an interest in the property without holding it.
- Wholesaling is a short-term strategy that an investor can realize benefits from quickly. - It does not require a large pool of capital to get started in wholesaling.
- By selling the properties without holding them, wholesalers short-circuit one of the best ways to build wealth in real estate.
You need a big picture skillset than just negotiating contracts with sellers. You need to see the end-use and work backward from there.
Skills Required for Wholesaling
When marketing directly to sellers as a wholesaler, you have many different options on how to get in contact with a seller.
Here are some of the most popular advertising channels used by wholesalers: - Direct mail - Cold calling - Door to door marketing - Social media advertising - SEO
Once you contact a seller, it is up to you to build rapport with them, find out their problems, and see if you can help them solve them.